Here is everything you need to know about how a marketing coach can support you:
What is a marketing coach?
A marketing coach is someone who can help you grow your business and increase your sales by helping you understand how to position and communicate your offer to your target audience in the most effective way. They are someone who can support you along the journey of understanding how to best approach and execute your marketing goals so that you can achieve your desired results.
Types of marketing coaches
- Digital marketing coach
- Email marketing coach
- Facebook marketing coach
- Social media coach
- Sales copy writing coach
- Paid media & advertising coach
- Sales funnel coach
- Conversion optimization
- CRM coach
- + more
What does a marketing coach do?
Your coach is someone who can guide you in building a proper sales funnel which includes the following items:
1. Identify your target audience
One of the many challenges businesses face is that they do not clearly understand who their target audience is. This makes it very difficult to market your product or service when you do not understand who you are speaking to.
Via the coaching process, your professional can help you identify who it is you are exactly trying to reach by creating your customer avatar.
2. Craft your core offer
Understanding what you are selling and why your customer will want to buy it is critical if you want to be able to have a successful business. Your coach can help you identify all of the key benefits of what it is you are selling so that it will effortlessly match your customers needs.
3. Formulate your messaging
Copy writing is one of the most essential skills you will need if you want to be able to connect with and communicate your offer to your target audience. Your coach can help you come up with all of your sales copy so that your messaging connects with your customer.
4. Developing your materials
Whether you need a website, landing page, advertisement, email, etc. your coach can work with you to ensure your marketing materials are on point.
5. Drive traffic
Whether you want to use platforms such as Facebook, Google, Twitter, native ads, email, solo ads, joint ventures, etc. your coach can help you formulate a traffic strategy that works best to reach your target audience.
6. Generate & convert leads
The meat of any business are the leads generated. Your coach will help you build a proper sales funnel so that you capture and convert those leads.
Do I need a marketing coach?
Every now and then it is important to seek an outside expert or mentor who can help us breakthrough specific challenges we may be facing or may have specific skills we lack.
You should consider working with a coach if you are:
- Interested in building a real sales funnel that generates and converts leads into sales
- Feeling stuck and are not sure how to move forward in your business
- Struggling to increase your sales or grow your business
- Experiencing ups and downs with your sales rather then a steady flow
- Overwhelmed with fear and anxiety and having a hard time making decisions
- Lacking experience with certain skills such as paid media or email marketing
- Looking to expand your business into other areas
Benefits of a marketing coach
Here are some of the main benefits of hiring a coach:
- Greater clarity
- Increased sales
- Better workflow
- Deeper understanding of your customer
- Expand your capabilities
- Faster results
- Relieve stress and anxiety
- Gain momentum and move forward
How to find a marketing coach
Finding the right coach who can support your objectives will take some time as you will need to do some research to find the right fit. It is highly recommended that you spend some time writing down your top three goals with regards to what you want to accomplish in your business and then identify certain traits you seek in coach.
Once you have clearly identified some of the goals and traits you are looking for, then you should interview at least three different coaches who fits these parameters and see if they meet your objectives. You should also ask if the coach offers any form guarantee or if they charge early termination fees.
Marketing coach reviews
Sheila is one of the BEST MARKETING EXPERTS that I’ve had the privilege of learning from. She is full of knowledge, creativity, and very kind. I have enjoyed getting to know her. She knows her stuff and likes to think outside the box. I also enjoy all her blogs and have signed up to many of her webinars. She is a true marketing expert.
Leslie is a true professional that has an innate knack for finding original and often creative solutions to complex problems. Her prior projects here in Seattle required the use of very little resources to create a successful event, most would say impossibly few, but she has never let these restrictions adversely affect the quality of her work. That quality is high, and uncompromising. I wouldn’t think twice about hiring her for my event or marketing consultant needs. I’ve also heard she does life & career consulting on the side as well.
Eliza is a clarity ninja. In a short conversation with her, she confirmed some things I knew and challenged me to look at some other things in a new way. She has a way of cutting through the mind clutter and simplifying things to where they make more sense in my head. So thankful for her time today and I look forward to talking with her again as well as introducing my clients to her. So glad I found her! I appreciate the opportunity to tell potential readers about my books and her coaching services, graciously, provides that reach for me. Thank you!
One of the best Marketing Coaches in the industry! Professional, On Point, Creative and attentive! Choose Lisa for your marketing needs. She is simply insanely amazing. You will not go wrong making use of her expertise! Brilliant! INSANELY BRILLIANT
The lowest price guaranteed, quality web design, and the latest marketing/advertising techniques. Tired of failing advertisements and a weak marketing strategy? Leave it to the guys who know what they are doing and highly skilled in this area. Everyone wants to be successful, without doing all the work. A good marketing strategy is what separates the “why’s” and the “why-not’s”. Do yourself a favor and let these guys help.
Exceptional! They understand EXACTLY what the customer needs. If you want to find a company who infuses their million-dollar-ideas and puts them to action, The Marketing Coach is it!! With having a background in business and marketing, it’s been a pleasure working with another company who understands the importance of web design, SEO and the user experience. They make my work easy as a commercial photographer and marketer, without question. Can you say “easy peasy”? Their staff is knowledgeable, quick to respond, intelligent and well in-tuned with their clients. And above all of that, their web design and web design strategies are above the rest. THEY KNOW EXACTLY WHAT THEY’RE DOING! I highly recommend. In fact, I’ve met many web designers and they’re the only one I recommend.
Ariel offers valuable marketing strategies and advice. She is a pleasure to connect with and always helpful. I appreciate her integrity. She is an absolute professional, with an ability to understand your goals and find creative solutions to achieve them, from your brand messaging, to marketing and advertising strategies and tactics to event planning and management. She is one of most original thinkers I know. She has come up with creative, out of the box ideas to help me overcome challenges with my small business time and time again. She is a gem and I adore working with her.
I’ve been following Alan’s coaching for a while now, and the sheer value he provides is amazing. I’ve used the techniques he mentions and have been able to secure more clients for my business as a result. Keep up the good work man!
Jim is an awesome coach and mentor. His content and transparency has truly guided me to a better place in my business. I’ve taken many courses in the past and was often left lost and confused; but with him I was able to gain some clarity and define a clear path to take in my business to lead me to greater success. I highly recommend looking into his stuff. Even his free content will do wonders for your business. He clearly articulates what all good authentic marketers and coaches need to hear. Share your knowledge, networks, and compassion for helping others succeed on the web.
I had my first meeting with Dean and Rob today. What a bunch of great guys. I am confident they will help me take my online store and business to another level, looking forward to working with them. If anybody needs help with starting an online store or marketing.
I got Jason’s name from a marketing webinar on Facebook ads. I liked his style a lot and looked him up. I’m not a client in the classical sense, but I bought access to his course. Might even try and contract him one day if I can afford to. I found him to be a very helpful individual, very easy to approach and highly expert in his field. That says a lot in days where there’s certainly no shortage of “experts”. His advice is detailed, step-by-step and easy to apply. The resources in the course are fantastic and have helped me quite a bit.
Colin is a tremendous marketer and is hugely generous with his knowledge and skills. Any digital marketer would be served well to check out his training and content. Thanks Colin!
Steve truly goes above and beyond to make sure the client is happy. They designed my website in the time frame I wanted and far exceeded my expectations in all aspects of the development process. I would highly recommend them for anyone looking to have a great quality website at a reasonable price and receive overall excellent service! I definitely want to continue to work with them for my other marketing needs.
These guys are awesome. I would never go anywhere else, best prices with even better service and a very honest bunch. I’m a happy client! Just got some amazing social media marketing advice to grow my fan base! These guys are experts.
Paul is an exceptional digital marketer and coach. He teaches and implements strategies that work to build brands and generate leads for a measurable ROI. On top of all that, he’s a genuinely helpful and pleasant guy to work with and learn from. Fully recommend!!
These guys, you should check them out! Don, who is a great guy is also very smart! He will review your business and draw up the best marketing campaign you’ll ever find. We know, he’s done it for us at our company and we’re ever so grateful. Thank you for the kick-ass campaign!!